Software product development for forward-thinking businesses

Startup founders

As you manage your new business venture, we'll handle your software development, transforming your idea into a scalable, adaptable product. Rigorous analysis, prototyping, and user feedback ensure your product is market-ready and geared for growth.

Digital innovators

We share your passion for digital transformation and product design and will help you stay ahead of the curve with innovative software-driven user experiences, digital services, and new business models.

Build a product from the ground up, from concept to release

Use our software product design and development services to plan, build, and deliver a new product. Our process management approach ensures it solves your customer problems and meets your business needs.

Stage

Deliverables

Stage

Product discovery

Over the initial 3-6 weeks, we explore requirements via the fuzzy front-end (FFE) approach, conduct market research, align the team, plan your project, select the optimal tech stack, and design wireframes. This phase provides a clear understanding of development scope and costs:

Deliverables

  • Documented requirements

  • Optimal tech stack & architecture

  • Design concept

  • Product development roadmap

  • MVP scope and project estimate

Stage

Product design

In this phase, we shape your final product with both high-level and detailed-level designs. Our designers create user-friendly, functional, and aesthetically pleasing solutions, guided by a user-centred design approach for an exceptional user experience:

Deliverables

  • Information architecture

  • Wireframes

  • Prototypes

  • Ready-to-implement UI/UX designs

Stage

Product engineering

We utilise Agile methodology, breaking the process into manageable iterations. With bi-weekly updates, you get full transparency, allowing you to see incremental progress, provide timely feedback, and ensure the final product aligns with your expectations:

Deliverables

  • Product builds delivered bi-weekly

  • Product implementation via manual and automated testing

  • Comprehensive security testing

  • Project documentation

Stage

User acceptance testing

UAT is an important step in our workflow that ensures you get the product your end users will love. We work closely with key stakeholders during this commercialisation phase to ensure the delivered product meets your end-users’ needs:

Deliverables

  • UAT plan

  • UAT testing

  • Final product validated by the end users

Stage

Delivery and ongoing support

Post-launch, you’ll benefit from a free 30-day support period. We'll set up monitoring tools for proactive product oversight. You can continue working with our team to meet evolving business requirements.

Deliverables

  • Product deployment

  • Performance review & optimisation

  • User feedback implementation

  • Ongoing project health checks

Our clients love working with us

Clutch Stars

"They’ve known from the beginning that we’re on a really tight deadline. We’ve had six months to decide what we want and get it launched. They’ve done that, which I don’t think many people could’ve done. It shows the dedication and hard work of their team."

Sam

Viki Smith, General Manager,

Printed Music Licensing Limited

Clutch Stars

“GoodCore Software hit their promised timelines and they delivered within our budget.

Sam

Sam Nimmo, Director,

Kittle Group

Clutch Stars

“The involvement of GoodCore’s ownership set a good tone for the whole engagement and made it an absolute pleasure to work with them. Their interpersonal skills were top-notch.

Kevin Mason

Kevin Mason, CFO,

Harding Display

Clutch Stars

“Their flexibility is one of our partnership’s highlights. If we need something from them, they provide it as soon as possible. We can really rely on them.”

Tim

Tim Eberhart, Chairman & CEO,

SimpleFind

Clutch Stars

“We’re most impressed with GoodCore Software’s capacity to deliver high-quality and on-point solutions. We didn’t find the need to go through product iterations because their team always brought precise ideas to the table.”

Leigh

Leigh Ellis, Technical Director,

CoolCare LTD

Clutch Stars

“GoodCore’s organisation, methodology, and transparency distinguish them from other providers”

David William

David William, Head of IT,

London Women's Clinic

Clutch Stars

“With some outsourced agencies, the client only really speaks to the project manager, who then speaks to the rest of the team. I’m really glad that we have a direct relationship with the developers.

Tracey

Tracey Walton, Managing Director,

Weight Loss Resources

Clutch Stars

“They have a unique ability to understand the resources that we need, even if we don’t always know ourselves.”

James McNab

James McNab, Development Manager,

AppsAnywhere

Clutch Stars

“I was most impressed by GoodCore Software’s excellent communication. They were very accessible, and we had a better experience than with other companies we had worked with in the past.”

Eilis Hughes

Eilis Hughes, Director,

GPWales

Clutch Stars

“GoodCore Software is amazing at everything — I’ve been blown away by them. The team has exceeded my expectations at every level and on every metric.”

Scott Gardiner

Scott Gardiner, Founder & CEO,

HireVine

Clutch Stars

“They always exceeded our expectations and were ahead of schedule.”

Livvy Probert

Livvy Probert , Co-Founder,

Hawqscore

Clutch Stars

"They delivered on time and the system is doing what we want it to do. It checks all the boxes, and we’re pleased about it. This software was the core thing we needed before we could kick off our business. There wasn’t anything like this in the pharmacy sector. It has helped us big time"

Jamil Muhammad

Jamil Muhammad, General Manager,

XTracked

Tackle the risks in product development

Creating new products carries risks such as unexpected costs, missed deadlines, and market misalignment. While we can't promise market success, our digital product development services - through customer-centric and systematic product development approaches - ensure the finished product is perfect. Here is what we have in place to mitigate the risks.

Market research-reality gap

People don't want it, don't need it, and won't pay for it.

Prototype validation

We gather solid evidence from market research, user testing and idea management to confirm feasibility before making a go/no-go to development decision.

Low value risk

The product has lots of unnecessary or low-priority features.

A prioritised product roadmap

Our innovation management process ensures we help prioritise product features based on cost, customer value, and business impact, ensuring every release is packed with the most valuable features.

Evolving market needs

The market needs product features that were not initially planned.

Agile development and innovation management

We evaluate your product performance, measure progress, perform retrospectives, and adjust our plan and priorities accordingly to stay aligned with market needs.

Usability risk

Users find the product difficult to use.

Design thinking

We follow a user-centred design approach and conduct usability testing to create intuitive, user-friendly products.

Cost overrun risk

The project faces delays and cost overruns.

Efficient project management

Through diligent project management, and meticulous planning we can guarantee on-time, on-budget delivery.

Full visibility into what's going on

Our software product development services give you full transparency into our operations so that you always remain in control.

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Track progress: access our scrum board to track your project's progress

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Stay connected: agile tools (Slack, Skype, Zoom) for regular communication

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Daily updates: participate in daily stand-ups to discuss changes and updates

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Control performance: bi-weekly build reviews to ensure performance is on track

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Stay informed: receive detailed monthly reports on the project progress and deliverables

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Always available: work with a dedicated project manager who is always at your service

An exceptional team to shape a top-performing product

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Business analyst

Analyses the business requirements and recommends potential solutions.

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Project manager

Determines what goes in the product backlog and manages project delivery.

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UI/UX designer

Creates prototypes and designs the final look

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Software architect

Defines the architecture and recommends the technology stack.

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Software engineer

Handles software development in line with the roadmap.

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QA expert

Tests each build to ensure the product functions as intended.

Best practices that power our approach

We use leading development frameworks and methodologies to efficiently create and deliver exceptional products.

  • Quality-focused outcomes

    Quality-focused outcomes

  • Iterative development

    Iterative development

  • Faster time to market

    Faster time to market

  • Quick and reliable releases

    Quick and reliable releases

Rapid application development

Our product development process prioritises speed, quality, and flexibility with rapid prototyping, quick iterations, and active user involvement.

Bi-weekly
sprints

Our teams work in short, efficient cycles (sprints), to continuously plan, develop, test, and deliver incremental iterations of your product.

Build-Measure-Learn loop

We start with a Minimum Viable Product (MVP), measure its performance, and use the insights to make data-driven decisions.

Continuous
delivery

We automate new feature delivery, ensuring that code changes are always ready for release.

Get a product delivered fast and efficiently

Any questions?

Every successful product delivers genuine value to its users. While achieving product/market fit isn't solely within our control, our product development service is designed to help you create a product that truly meets your potential customers' needs.

The GoodCore development team handles all technical aspects, including design, coding, testing, and quality assurance.

A dedicated project manager bridges the gap between our team and yours, ensuring the project stays on track and aligns with your vision. We also take care of product deployment and provide ongoing support.

On your end, you'll define the product vision, provide feedback, and guide our development decisions. You’ll also conduct user testing to ensure the product meets market needs.

The timeline for building a product varies based on factors like the problem you're solving, the project's size, and the team's size. To give you a ballpark idea, it might take our product development team anywhere from 4 to 6 months, or longer for more complex projects, to get the first version or MVP up and running.

While we excel in software development, we do not offer marketing services as part of our package.

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    19+ years

    of experience crafting exceptional software

    6.8 years

    clients spend with us on average

    100+

    successful projects for startups and enterprises


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